What is email marketing?

If you’d like to communicate with your audience without relying on any algorithm or social media platform, email marketing is the best option for you. It has numerous advantages, but let’s start with the basics: what is email marketing? Email marketing can be defined as the practice of sending emails to a database of potential […]

What is a banner?

If you have a website or even if you are a frequent internet user (by this point, who isn’t?), you have probably heard the word ‘banner.’ And if you are just diving into the world of digital marketing, banners will be a common term in your vocabulary because they are a fundamental piece in the […]

What is CTR and how to calculate it?

To help you differentiate yourself from the competition and highlight your value, we present the 6 best digital marketing trends. Take a look!

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