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Today we bring you some more tips to help you start 2021 by boosting your online store:
- Install tracking pixels: vital if you run paid campaigns on Facebook or Google Ads. With the information obtained, you can retarget the visitors who interacted with your store but didn’t make a purchase to encourage them to complete the purchase through incentives. The retargeting pixel will help remind your existing customers and visitors about your store and show them the new offers.
Buyers are more receptive during the holiday season, so marketing is crucial for the success of your promotions.
- Start email marketing campaigns: plan the emails you will send throughout the year. Announce discounts and send reminders of when they end. It’s an excellent time to strengthen the relationship with your loyal customers. You can offer them exclusive deals and promotions for being part of the community.
- Create automated emails for abandoned carts for visitors who leave them behind. This will significantly increase your sales.
- Send “warm-up” emails with previews of your discounts and promotions. By doing this in advance, you’ll prevent the email from being treated as SPAM.
Integrate these points with our previous publications and boost your sales!