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Mi Belleza

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    Action plan

    Mi Belleza, a new beauty, makeup, cosmetics, and personal care ecommerce platform from Uruguay, aimed to launch its platform and establish an effective and swift market position. To achieve this, we developed a comprehensive SEO and Paid Media proposal. We created a blog and landing pages for special occasions. In the first 6 months, we focused on branding the company, and in the second semester, leveraging seasonality, we boosted sales and improved business outcomes by enhancing campaign ROAS.

    • PPC
    • SEO

    X15

    Sales

    X7

    Conversion Rate

    X13

    ROAS compared to the best month of the year

    X16

    Clicks

    X12

    Impressions

    74 to 34

    Average Position

    SEO

    Worldsys

    x15

    Organic Keywords 1-3

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    PPC

    Cetrogar

    163%

    Revenue

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    PPC

    Cetrogar – Electrofans

    +74 %

    Income

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    Email Marketing

    CosechaLibre

    80%

    Increased segmentation of the base

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    PPC

    Crehana

    +38%

    Conversion Rate

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    SEO

    Crehana SEO

    +451%

    impressions

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    PPC

    The Art of Living

    +20.000

    new registrations

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